The renowned designer, Rebecca Minkoff, joins Diet Coke in a search for the next up-and-coming designer with a huge prize payoff and you get your T-Shirt in Target!
Summer is right around the corner, making now the perfect time to dig deep in the closet to see what still works and what needs to go! Celebrated designer Rebecca Minkoff is offering her best picks for the season and sharing a rare peek inside her upcoming collection direct from her design studio. Whether it’s mixing stripes with a floral print, the new “it” handbag or colorblocking, Minkoff shares the hottest trends to help you stay extraordinary all season long.
To celebrate the spirit of independent stylists everywhere, Minkoff is partnering with Diet Coke for the second season of its annual Diet Coke Young Designer Challenge – an opportunity of a lifetime for a style maven to become the next great fashion designer. Creative individuals are invited to submit an original T-shirt design inspired by Diet Coke and the extraordinary style of its new partner Taylor Swift for the chance to have their original creation featured in Target stores nationwide this fall.

The last great interview was with Zac Posen, who had a blast on this project. Watch our interview with Zac Posen! Check below for past Diet Coke T-Shirts
So if you think you have an edge on T-Shirts, then send in your design
And check out this great interview with Rebecca and get all the in season must-have looks and learn what you need to do to win!
In addition to having his or her design available in Target stores nationwide this September, the grand-prize winner also will receive a $10,000 cash prize to pursue creative endeavors, plus a fly-away trip to meet Taylor Swift at one of her final U.S. RED Tour stops in Nashville, Tenn., this September.
Hurry up and get your T-Shirt designs in.
Learn more and submit your design through May 31 at DietCoke.com/DesignerChallenge.